- BetChill AB is a game-provider (B2B) with a vision to enable operators to offer different sports betting experiences.
Customer: BetChill AB.
Duration: 3 weeks.
Team: Solo job.
Role: UX/UI-Designer, Researcher, user-tester.
What i did:
Created these slides as the UI-concept for the betting platform.
I used the same font as the company uses on their website for consistency in the brand.
I chose two colors with alot of contrast which would draw more attention and in that way feel hype.
I strongly dislike the top area with all the buttons and overwhelming information, but I had to include them accordingly to rules and legislations.
I used Figma to create the UI. I created an interactive melt-in navigation bar at the bottom of the screen, and I also did an general highlighting mechanic which allows the user to easily locate themselves inside the app.
wireframed, prototyped and conducted user testing, and made design decisions with the user in focus.
The company got very pleased with the end product.